BUMAAK IS A PREMIUM STREETWEAR BRAND FOUNDED IN ISLAMABAD, BY TWO BROTHERS, HASSAM SAIM AND FATEEN SAIM IN JULY 2024 AND SINCE THEN IT HAS BEEN ON A JOURNEY OF REDEFINING THE STREETWEAR FASHION LANDSCAPE IN PAKISTAN.

BUMAAK CAPTURES THE SPIRIT OF MODERN LIFESTYLE, DRAWING INSPIRATION FROM ELEMENTS OF LIFE THAT WE SEE AND RELATE WITH, THAT OF NATURE, HUMAN EMOTIONS, ANIMALS AND MORE. THE BRAND IS ALL ABOUT BRIDGING THE GAP BETWEEN EVERYDAY COMFORT AND PREMIUM QUALITY WITH AUTHENTIC, ONE-OF-A-KIND DESIGNS, GIVING THE COMMUNITY A SENSE OF EXCLUSIVENESS WITH CLOTHING THAT GOES BEYOND ART AND BECOMES AN EXTENSION OF THE WEARER'S IDENTITY AND SELF EXPRESSION.

BUMAAK LETS EACH PRODUCT NARRATE A TALE OF CRAFTSMANSHIP AND INNOVATION WITH QUALITY AND AUTHENTICITY BEING THE DRIVING FACTORS. EACH PRODUCT IS DONE BY HAND AND EACH DETAIL, THROUGH DESIGN, PORTRAYS A DEEPER MEANING WHICH IS DERIVED FROM THE STRONG VISUAL LANGUAGE SEEN IN THE ORIGINAL GRAPHICS, VIBRANT COLORS AND BOLD PRINTS